The world of wine blogging evolves. It’s a fluid industry, with shifts in demographics, habits, and motivations. Factors like the growth in social media means that a wine blogger needs to pay attention and needs to be adaptable.
We know that the world of wine blogging evolves, but until now we haven’t tracked these changes.
2013 marks the first year of the State of Wine Blogging Report. In the spring of this year, we released a survey out via social media and email and received 256 responses.
We will be presenting the report today at 11:15am during the Wine Bloggers Conference in Penticton, B.C. You can follow along during the presentation, read the report for your self, and share by visiting the 2013 State of Wine Blogging Report.
[…] the WBC this past June, we released the State of Wine Blogging Report and presented our findings during the conference. This was the first year that Zephyr […]
[…] he was eloquent and entertaining. Cindy Molchany of Zephyr Adventures presented the results of the Current State of Wine Blogging, which had some interesting points. Wines of Ontario sponsored Friday’s lunch and each table was […]