Zephyr Adventures, co-organizer of the Wine Bloggers Conference, has expanded its blogger conference credentials and now also co-organizes the International Food Bloggers Conference and will put on the first-ever Beer Bloggers Conference on November 5-7 in Boulder, Colorado.
The IFBC happened in late August and, although we have not yet run the BBC, we do have a few observations about the three wine blogger communities.
First off, there are a lot of similarities. All three blogger communities are passionate about their blogging and the product they cover, be it wine, beer, or food. Most bloggers work on their blogs only part-time and most do not expect to make any significant money from their efforts. Bloggers in all three camps also tend to love the idea of having their own conference.
There are differences as well; here are a few:
- There are probably twice as many wine bloggers as there are beer bloggers and the number of readers per blog is slightly higher. There are probably four to ten times the number of food bloggers than wine bloggers and the number of readers per blog is significantly higher.
- Food bloggers are mostly women. Beer bloggers are mostly men. Wine bloggers are a mix.
- Wine and food bloggers tend to have a more professional site, are more likely to own their own distinct URL (rather than something @blogspot.com), and often have a more defined niche than beer bloggers. We believe wine and food bloggers are probably slightly more advanced in the knowledge curve but hope our initial Beer Bloggers Conference will help beer bloggers.
- Wine bloggers tend to be the most involved in their industry, interacting frequently with wineries.
- We found food bloggers to be more emotionally involved in their blogs and wine bloggers to be more technically involved in their blogs. This reflects the popularity of topics such as food photography and following your dream (food bloggers conference) versus SEO and monetization (wine bloggers conference).
We like all three blogging communities!