The Wine Bloggers’ Conference of 2012 has come and gone. Many pinots were drunk, new friendships formed, and memories of our time in Oregon made. Penticton is just a short 9 months away, and before we dedicate ourselves fully to organizing WBC13, we get to analyze some of the data from WBC12, and we get to read blogs!
Oh, so many blogs!
So what have we been finding out since reading some of your posts since the conference? Here are just a few of the highlights:
Randall Grahm’s keynote speech on Friday inspired a lot of wine bloggers in the audience (minus a few who were not so moved).
The Neuroscience of Wine breakout session became a popular blog topic.
There were fun parties!
Many bloggers took advantage of being in Oregon and arranged their own trips and visits to Oregon’s wine regions before and after the conference!
Despite the speed at which the live blogging sessions moved, there were a lot of carefully crafted and detailed reviews of the wines!
If you want to read all the blogs written, over 100 posts with links are now in our WBC12 Blog Post Directory. If you don’t see your post on the list, leave it as a comment.
Now on to stats!
Here are just some of the few interesting tid-bits
of how loud and far reaching your voices were heard throughout the weekend (#WBC12 trended WORLDWIDE at least 4 different times!!)
#WBC12 was mentioned in 16,200 tweets by 1905 different users reaching almost 4 million people and making 50 million impressions on the web.
“Wine Bloggers Conference” was mentioned on the web with the word “Oregon” 73,400 times and this number is increasing daily. The Wine Bloggers Conference has seen 112 Facebook posts since the conference. 86% of the #WBC12 social media market takes place in the US, followed by Canada and then the UK. The “Wine Bloggers Conference has been mentioned on at least 212 blogs and websites within the last 16 days (and is growing daily). And there have been at least 14 videos related to the conference that have been published.
It’s exciting to see that the WBC12 conversations are continuing on Facebook, Twitter, and in your posts; it’s equally exciting to see that so many people have already registered for WBC13 and are starting online conversations about our pending arrival in Penticton!! It’s going to be a fun 9 months of anticipation!